Page Ten

Do yourself a favor and listen to more hip-hop. Start with the basic big names right now: Li'l Wayne, Akon, T-Pain, Plies, Kanye, and of course, Ludacris.

Beyonce gets her own line. Right here. She's owning things right now.

Here's what's badass about hip-hop. Collaboration. We crackers get so caught up in thinking that this is the music of selfish, materialistic gangsters that we completely overlook the fact that these artists are so committed to putting out the best music possible that they will work together in what seem like endless combinations to constantly keep the listener happy.

The other aspect of this genre that just blows my mind is its unwavering demand for quality. You music "fans" out there who are so proud of the fact that you will listen to "anything but new country and rap" consider these exclusions to be proof of how discriminating you are, but if your favorite hipster band were to put out a Shit Sandwich, you would be terrified of being the one person out there who admitted that the record sucked. You live in fear of someone, twenty years from now, saying, "You! You were the one person who didn't like that sixth Fleet Foxes record that is now hailed as a visionary masterpiece by the kids in Silverlake (or whatever part of town will be the hip part of town in twenty years.)!"

The point is this: a few months ago, VIBE magazine named, after an in-depth, reader-driven competition, Eminem as the Rapper of the Year. A lot of people took issue with this, but no one could deny that he was surely a valid candidate for the title. So, Eminem is riding high on most everybody's happy list, but if Eminem were to put out a crappy single or, even worse, a whole album of poop, HIS ASS WOULD HEAR ABOUT IT. The fans and the critics would demand more. Apologies would be called for, and his version of that apology would be another album that schooled everybody off the court. The fans would have spoken, and the artist would have upped his game, knowing that a bad single doesn't get played at the club, doesn't get played on the radio, and doesn't make him the shitload of cash he was hoping to make this year.

So quit worrying about whether or not your friends will no longer view you as a pure Gram Parsons fan if you suddenly dive into Snoop, or if you will be asked to step down from the presidency of the Ray LaMontagne fan club for bumpin' Luda out of your vintage Volvo.

And as a bonus favor to yourself: Watch Beyonce videos over and over and over...